With decades of experience in the field, Lance is a shining example of what it means to be a successful and fulfilled entrepreneur. As Founder and CEO of Tyson Group, he has personally provided tailored training and consulting services for companies like the Dallas Cowboys and the New York Yankees, helping to drive billions of dollars in revenue. Though Lance is the chosen sales training leader for America’s top professional sports teams, his expertise spans technology, agriculture, media, real estate, construction, and beyond.
Under his leadership, Tyson Group has ranked as a Top Sales Training Company by Selling Power Magazine for the last 3 years and has been named The Sales Consulting Practice of the Year by the Stevie Awards twice consecutively.
With an innate ability to connect with people, Lance helps entrepreneurs increase sales, hit revenue quotas, and get the complex deal signed. His notable work in this field has established him as a leading authority in the sales world, authoring two best-selling books and a third set to release next year.
Getting to the next level in your career requires passion, effort, skill, and resources. Lance’s colorful sales-consulting career and the fascinating experiences of his guests create an essential playbook for entrepreneurs everywhere. Get it all by listening to informative conversations right here on this podcast. Your doubts and hesitations in building an ever-growing and profitable business will be a thing of the past. Embrace the opportunity and become the entrepreneur of your dreams today.
Listen to Against the Sales Odds with Lance Tyson at